WALT DISNEY BRANDS
Walt Disney Pictures, Pixar, Miramax Films, Walt Disney Animation Studios, Disney Cruise Line, The Walt Disney Company, ESPN, ABC, Disneyland to name a few.
Walt Disney Overview
The Walt Disney Company is a family orientated entertainment company that produces and distributes high quality entertainment across its distribution networks.
The Walt Disney Company operates five business segments:
- Media Networks. Media networks is the largest profit contributor to Disney and consists of a number of cable TV networks (ESPN, ABC Family, Disney Channel) and broadcasting (ABC television and regional stations) to name a few.
- Parks & Resorts. Disney attracts millions of families to the wholy owned fantasy worlds of Walt Disney World in Florida, Disneyland in California, Aulani in Hawaii, The Disney Vacation Club, The Disney Cruise Line and Adventures by Disney. Part owned and licensed resorts include Disneyland in Paris, Disneyland in Hong Kong, Disney Resort in Shanghai, Disney Resort in Tokyo.
- Studio Entertainment. Disney Studios owns the characters that millions of people around the world know and love. From the orignal animated characters of Mickey Mouse to modern day Marvel and Star Wars films, Disney creates wholesome entertainment fantasy.
- Consumer Products. All of the characters that are created for films and television are merchandised into consumer products and interactive entertainment.
Walt Disney Brand
The Walt Disney brand stands for fantasy and wholesome entertainment and remains true to those values. There is no other company that owns so much valuable content in the form of universally appealing stories and characters. Disney also has a proven ability to continue to acquire (Pixar, Lucas Film, Marvel), create stories and characters and extend these assets into theme parks and merchandising.
Why Invest In Walt Disney
Disney has valuable intellectual property in the form of characters and stories. The company’s strongest brands are Star Wars, Marvel, and Disney. This makes Disney one of the world’s entertainment leaders in imagination and fantasy.